Winter Coats Delivered in Time for Storm; Issues Urgent Appeal for Donations of Socks

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Livingston Philanthropies continues to issue a special appeal for warm men’s socks. “It’s not difficult to explain the importance of good socks during this unusually frigid period,” explained Philanthropies founder and director Jeff “The Coat Guy” Friedman. “The truth is, socks are ideal for our successful ‘Personal Shopping for the Homeless’ initiative. Sales are everywhere, so it’s easy to pick up a package or two of regular size (10 to 13) men’s socks while out shopping. They work for women, too. Extra-Large sizes are extra appreciated by those who are out on the freezing streets, while many of us, frankly, relax in our warm Livingston homes. ‘If you see something, buy something,’ is what we say here at the Philanthropies.”
Friedman continued, “Due to Livingston’s ongoing generosity, Livingston Philanthropies volunteers delivered 138 warm coats, along with bountiful bags of winter accessories, to United Missionary Baptist Church in East Orange, just in time for last week’s snow storm. Now in our seventh season of serving the poor, homeless and disenfranchised, we are thrilled to be associated with United Missionary. A founding distribution partner, the church has worked with us since the beginning of our endeavor in 2011.”
The Reverend Michael Sykes, pastor at United Missionary Baptist Church, noted, “Livingston Philanthropies is a true champion for those who live beneath the poverty level.”
Ethel Tomlin, church trustee and president of its missionary board, commented, “These are nice coats. They are already being distributed to our day care kids and their parents. Coats are also going to East Orange senior citizens, and on Sunday, to our congregants, who always need help in the winter.”
Donations of new socks, gently used and new coats, winter accessories, small-sized toiletries, diapers sizes 4, 5 and 6, or feminine hygiene pads may be dropped at the offices of the West Essex Tribune, located at 495 South Livingston Avenue, next to ShopRite. Donations may also be left at Ascend Physical Therapy in Montclair; and at the chiropractic offices of Dr. Gary Hecht in Springfield. Those unable to drop donations at the Philanthropies’ drop-off points may e-mail Friedman at for private pick-up.
In conclusion, Friedman, a TV producer, said, “The great BB King, who was so nice to work with while producing BB King Live at the Apollo, said not too long before passing, ‘If my fans want to do something for me when that time comes, I say, don’t waste your money on me. Help the homeless. Help the needy… people who have no food.’ You don’t have to be a BB King fan to realize the wisdom and compassion of this sentiment.”

Photo: Livingston Philanthropies founder and director Jeff Friedman is shown here with Ethel Tomlin, trustee and president of the missionary board  of the United Missionary Baptist Church in East Orange. United Missionary, a founding distribution partner of Livingston Philanthropies, was the recipient of 138 warm coats along with winter accessories from the Livingston-based charity, just in time for the recent snow storm and bitter cold temperatures.

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